Brand failures : the truth about the 100 biggest branding mistakes of all time
(Book)
Author
Published
London ; Kogan Page, 2011.
ISBN
9780749462994, 074946299X, 9780749463007, 0749463007
Status
Description
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Copies
Location | Call Number | Status |
---|---|---|
Cicero Public Library - Stacks | 658.827 HAI | On Shelf |
More Details
Published
London ; Kogan Page, 2011.
Format
Book
Physical Desc
xiv, 242 pages ; 22 cm
Language
English
ISBN
9780749462994, 074946299X, 9780749463007, 0749463007
Notes
General Note
Rev. ed. of: Brand failures : the truth about the 100 biggest branding mistakes of all time. 2003.
Bibliography
Includes bibliographical references and index.
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Citations
APA Citation, 7th Edition (style guide)
Haig, M. (2011). Brand failures: the truth about the 100 biggest branding mistakes of all time (Second edition.). Kogan Page.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Haig, Matt. 2011. Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time. Kogan Page.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Haig, Matt. Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time Kogan Page, 2011.
MLA Citation, 9th Edition (style guide)Haig, Matt. Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time Second edition., Kogan Page, 2011.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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