The experience economy : competing for customer time, attention, and money
(Book)

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Contributors
Published
Boston, Massachusetts : Harvard Business Review Press, [2020].
ISBN
9781633697973, 1633697975
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Copies

LocationCall NumberStatus
Calumet City Public Library - Nonfiction658.56 PINOn Shelf
Hinsdale Public Library - Stacks658.5 PINOn Shelf
St. Charles Public Library District - Adult Nonfiction658.56 PINOn Shelf

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Format
Book
Physical Desc
xxx, 329 pages : illustrations ; 25 cm
Language
English

Notes

General Note
Includes bibliographical references and index.
General Note
"With a new preface by the authors"--CIP request view.
Description
"Twenty years ago, this seminal book on experience innovation by Joseph Pine and James Gilmore explored how savvy companies excel by offering compelling experiences for customers--resulting not only in customer allegiance but also in a more profitable bottom line. Translated into more than fifteen languages, The Experience Economy has become a must-read for leaders of enterprises large and small, for-profit and nonprofit, global and local. In a brand-new preface, Pine and Gilmore make an even stronger case for experiences as the critical link between a company and its potential audience. The authors take this enduring idea and broaden its application to the demands of today's increasingly distractible, time-starved world. Experiences and transformations are the basis for future business growth and prosperity, and The Experience Economy offers the script from which managers can continue to generate value in ways that are aligned with a strong customer-centric strategy"--,Provided by publisher.

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Citations

APA Citation (style guide)

Pine, B. J., & Gilmore, J. H. (2020). The experience economy: competing for customer time, attention, and money . Harvard Business Review Press.

Chicago / Turabian - Author Date Citation (style guide)

Pine, B. Joseph and James H. Gilmore. 2020. The Experience Economy: Competing for Customer Time, Attention, and Money. Boston, Massachusetts: Harvard Business Review Press.

Chicago / Turabian - Humanities Citation (style guide)

Pine, B. Joseph and James H. Gilmore. The Experience Economy: Competing for Customer Time, Attention, and Money Boston, Massachusetts: Harvard Business Review Press, 2020.

MLA Citation (style guide)

Pine, B. Joseph,, and James H. Gilmore. The Experience Economy: Competing for Customer Time, Attention, and Money Harvard Business Review Press, 2020.

Note! Citation formats are based on standards as of August 2021. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.

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