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Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries.
2) The founder
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Tells the true story of how Ray Kroc, a salesman from Illinois, met Mac and Dick McDonald, who were running a burger operation in 1950s Southern California. Kroc was impressed by the brothers' speedy system of making the food and saw franchise potential. He maneuvered himself into a position to be able to pull the company from the brothers and create a billion-dollar empire.
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"The dramatic relationship between Ray Kroc, the man who amassed a fortune as chairman of one of America's most controversial and iconic companies--McDonald's--and the passionate woman, his wife, Joan, who then gave that fortune away, "--Baker & Taylor.
A quintessentially American tale of corporate intrigue and private passion: a struggling Mad Men-era salesman with a vision for a fast-food franchise that would become one of the world's most enduring...
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McDonald's is the world's premier entrepreneurial success story, a company whose growth worldwide continues to be astonishing--even in tough financial times. McDonald's has been a trendsetter in advertising, focusing on different ethnic groups as well as the physically disabled. McDonald's created McJobs, a program that employs both mentally challenged adults and senior citizens. And because its franchisees have their fingers on the pulse of the marketplace,...
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In this title, unwrap the life of talented McDonald's restaurants builder, Ray Kroc! Readers will enjoy getting the scoop on this Food Dude, beginning with his childhood in Oak Park, Illinois. Students can follow Kroc's success story from his education at Oak Park and River Forest High School to his careers with WGES radio station, the Lily-Tulip Cup Company, and the Malt-A-Mixer Company. Kroc's family and his retirement years are also highlighted....
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He was a paper cup salesman who knew how to answer when opportunity knocked. His vision created the fast food industry as we know it today. Ray Kroc is the man behind McDonald's and its 25,000 restaurants worldwide. The sharp dressing salesman had already thought he'd found his niche when he switched from selling paper cups to peddling a mixing machine that could whip up five milkshakes at once. But on a visit to his biggest customer, he found his...
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Ferris Bueller's day off: A high school student is determined to get a day off with his friends in Chicago by outwitting his principal.
Barbershop, the next cut: It's been more than ten years since our last appointment at Calvin's Barbershop. Calvin and his longtime crew are still there, but the shop has undergone some major changes. Most noticeably, our once male-dominated sanctuary is now co-ed. The ladies bring their own flavor, drama and gossip...
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The founder: Directed by John Lee Hancock (Saving Mr. Banks), The Founder features the true story of how Ray Kroc (Michael Keaton), a struggling salesman from Illinois, met Mac and Dick McDonald, who were running a burger operation in 1950s Southern California. Kroc was impressed by the brothers' speedy system of making the food and saw franchise potential. Writer Robert Siegel (The Wrestler) details how Kroc maneuvered himself into a position to...
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