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Author
Series
Language
English
Description
This title focuses on the feud between the companies Coke and Pepsi while offering information related to their histories, combative relationships, and the legacies they leave behind. This hi-lo title includes photographs, simple text, glossary, and an index. Aligned to Common Core Standards and correlated to state standards.
Language
English
Description
"Behind-the-scenes chronicle will inspire you with the story of a product that began as a dream to find the perfect formula for a soda-fountain drink. When it was coupled with innovative and pioneering marketing techniques, it sparked a social revolution that made Coca-Cola the world's favorite soft drink. The story of this American icon is told with the help of rare photographs and previously unseen footage"--Container.
36) Coca-Cola
Author
Series
Language
English
Description
An introduction to basic business concepts, using the Coca-Cola Company as a case study.
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